Eyebrows – the new Cadbury’s ad is just weird

Not sure where the Cadbury “Glass and a half full” thing is going to end up. The latest contribution marks a move into the realm of the weird.

Question is, will it go viral like the Gorrilla?

or the follow-up, Trucks?

Probably not.

8 thoughts on “Eyebrows – the new Cadbury’s ad is just weird

  1. Saw this for the first time on TV today and was immediately struck by how it had nothing to do with anything. Still, I suppose they’re going for the “people will talk about it” market.

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  2. Hey Darr. That market is got to be rather small in comparison to the “people will actually like it and pass it on” market. Then I guess sequels rarely live up to the original.

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  3. hi Brendan, I like it. It may not go as viral as gorilla, but as a piece of tv advertising, it is interesting, engaging and made me smile. Sure it is irrelevant and random, but assume this is what they want. A glass and half of happiness.

    p

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  4. Hi Brendan, I have to admit I quiet like it. My mother drew my attention to it this evening, and although she won’t be posting it on her Facebook page, being a Granny, it could encourage her to buy for her grandchildren. I couldn’t help my own eyebrows flickering while it was on and wondered if my own kids were old enough would they try to mimic the ad? If the nations children take ‘The eyebrow dance’ on as a party piece, now that’s what I call viral! And a lot easier to do than the ‘Guinness Dance’ of years ago

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  5. Two all, by the looks of it. Showed it to my missus who didn’t ‘get the point of’ the original Gorilla ad. She was vaguely amused by this one. Not sure if that’s the casting vote I was hoping for.

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  6. Think you might be right Alan. It’s been online 7 days now and the two most popular versions of it on Youtube have been viewed nearly 1.2 million times between them. I guess that counts as going viral!

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  7. I absolutley HATE it.
    those are two af the strangest looking kids i have ever seen. it drives me nuts. its clearly computer geberated, as those kids cannot possibly move their eyebrows like that. i have to change the channel everytime it comes on. never mind it going viral, i think it should just go away. FOR GOOD.

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